Product Launch Consulting

 

Do you have a great idea for a new food product? We can help you with the launch process. From designing the original concept and the practicalities of testing out the recipes to launching the product, we’re your guide. We consult with both corporate businesses and food start-ups.

Here’s what we can help with:

  • Create Focus and Niche for your product
  • Branding and telling your story
  • Recipe development, prototyping, and refining recipes
  • Cost-effective quality ingredient sourcing
  • Shelf-life testing and guidance through the process
  • Complete Lab Testing results on your products for submission to health authority
  • Nutrition Labelling – generate CFIA compliant nutrition product labels
  • Secure a booth at a Farmer’s Market to get feedback on recipes (including obtaining a Permit of Approval for Temporary Food Market)
  • Organize product launch events
  • Direction for next steps in package design, marketing, production, manufacturing, and launching the product into grocery stores or restaurants
  • Marketing and exposure pitches to popular media outlets, newspapers, and online magazines in the city such as Huffington Post, Vancity Buzz, Inside Vancouver, Global TV, 24hrs, Vancouver Sun, The Province, and the Chinese media channels
Free Initial Assessment

Case Study
– Strategic Product Branding

“[The business] is quite passionate about giving to social causes so I wanted to help the business thrive, while being able to give [the charity] an immense amount of donations as well” Elaine Cheng